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State of the MSP Industry Report

The MSP GLOBAL State of the Industry Report delivers updated data and insight that goes straight to the heart of what’s driving Managed Service Providers. This research series of quarterly surveys is a valuable benchmarking tool that helps MSPs navigate shifting priorities and maximize new opportunities.

Key findings
Confidence in the MSP industry remains high, with clients needing support to seize AI opportunities and manage digital transformation.  

Cybersecurity and compliance continue to be drivers of growth, though demonstrating their value is a challenge for some MSPs.

MSPs understand that collaboration will allow them to scale, but they struggle to turn this intention into productive partnerships.

Latest report: Fall 2025
The following are highlighted findings from the Fall 2025 survey of 200+ MSP professionals from around the world.

Graphic State of the Industry 2025 q3 01

Explaining Value

MSPs are putting increasing effort into explaining the value of their services to customers and clients. A 5% jump in the importance of justifying services may be linked to the provision of cybersecurity services that can appear ‘invisible’ to customers.

Importance of explaining the value of services to the health of your business

MSPs Feel Optimistic

Industry confidence is increasing with AI expected to drive growth. The impact of AI is being seen internally through the automation of routine tasks, and externally as clients need support to manage new services.

On a scale of 1 to 5, where 1 = Not at all optimistic and 5 = Extremely optimistic, how would you rank your agreement with the following statement? “I feel optimistic about the future of the MSP industry”

Graphic State of the Industry 2025 q3 02
Graphic State of the Industry 2025 q3 03

The Partnership Pivot

Building strong partnerships with other MSPs is increasingly important to MSPs, with more than 25% of respondents ranking it as a top-three priority.

Read the 20-page report to understand the changing MSP landscape and empower yourself to make the right strategic decisions.

A4 Brochure Mockup 2 MSP 2025 2

Previous Report

State of the Industry Report Summer 2025Download
State of the Industry Report 2024Download

MSP Insights

Turn data into competitive advantage

Welcome to MSP INSIGHTS, the MSP GLOBAL blog. Here you’ll find insights, interviews, and updates for the digital transformation industry. We’re helping MSPs, MSSPs, resellers, systems integrators, and corporate IT managers connect with the ideas, tools, and partners they need to thrive.

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