Why Attend MSP GLOBAL? Good Question!

But first things first:

What is an MSP?

Managed Service Provider
A company that delivers and supports digital services for business customers, often working with partners and vendors to provide a wide range of solutions—from website and email to cybersecurity and compliance.

What does an MSP do?

📈 Delivers and supports digital services for business customers
🤝 Works with partners and vendors to provide a wide range of solutions
🌐 Digitizing the business world: from websites and email to cybersecurity and compliance.

How to Serve Your MSP Ecosystem: 5 Topic Tracks at MSP GLOBAL 2026

Your MSP Growth Journey Starts Here

As a service provider, you must manage increased demand for services such as hosting, backup, storage, cybersecurity, and compliance from the customers you have—while meeting the challenge of new customer acquisition in an ever-more-competitive environment. Both goals are achievable with the right business intelligence and strategic partnerships.

You’ve come to the right place: Europe’s only international MSP and digital transformation event is designed for companies of any size to find what they need to grow and thrive by forming win-win relationships throughout their ecosystems.

MSP GLOBAL is for the people who shape the future of online services—from tiny teams to international digital transformation firms. This is serious business, with a festival twist!

Whether you’re a global platform, emerging service provider, or IT leader tasked with digital transformation, MSP GLOBAL is where you form win-win partnerships, get ahead of complex challenges, and set yourself up for greater success.

Join your peers at the PortAventura theme park on the beautiful Spanish coast to:

Form new partnerships to achieve ambitious technology and sales goals

Be the first to see new tools and services as soon as they’re revealed

Connect in person with top leaders in the MSP space

Experience the networking events you’ll never find anywhere else

The People You Need to Meet

Get the meetings that would take you months to organize by phone or email: re-establish old relationships and ignite new ones! As you join in on two solid days of sessions and networking events with the industry’s key influencers and purchasers, you and your company will unlock opportunities to make new connections and forge strategic alliances. In fact, it’ll be difficult to NOT make new connections here!

Here are just a few of our featured attendees from the 2025 event. Who will you meet in 2026? There’s only one way to find out…

Haider Ali

Founder and CEO

HAW Company

Pakistan

Haris Akram

Business Development Manager

Brandbees

Pakistan

Victor Alvarez

Technical Director

TICNOVA QUALITY TEAM

Spain

Eftim Iliev

CEO

UHost.mk

Greece

Martin Sliž

Managing Director

PS Media s.r.o.

Czechia

Marko Simic

Managed Services Principal

Zühlke

Serbia

Andrey Lazarev

Co-Founder, COO

Brightside AI

Switzerland

Andreas Hähnel

CEO

Black Magic Cloud

Germany

Mark Crall

CRO

AP2T Labs

United States

Javier Piulachs

CEO & Co-Founder

Palladaim Consulting

Spain

Show more Top MSPs and IT Innovators

Find Your Community and Reach Your Business Goals—and Have a Great Time Doing It

Up-to-the-Minute Market Insights

The agenda at MSP GLOBAL is rebuilt from the ground up every year, so you can get ahead of today’s shifting market dynamics so you can grow and thrive.

View Agenda

Hands-On Learning

Knowledge is power! As a vendor-neutral festival, MSP GLOBAL brings the leading experts in digital transformation to give MSPs and IT leaders the tools and insights they need to tackle challenges such as digital sovereignty, compliance, AI, cybersecurity, and more.

MSP GLOBAL 2025 CONFERENCE THEME

Product/Service Showcase

Get your finger on the pulse as you get up close to the newest products and services to hit the internet—and form a better understanding of the emerging revenue opportunities that these new tools and services present. This is the perfect place to debut a new solution, directly to an engaged crowd of internet professionals who have come looking for partnerships and insights.

Show all Partners

Productive and Exciting Networking

MSP GLOBAL is where deals are made, because we create a festival setting where people can truly connect. All day and late into the night, you’ll network through guided tours, topic-focused discussions, pop-up happy hours, concerts, and themed parties.

Explore our Networking Events

Server Throwing

MSP GLOBAL Speaks Your Language

While the main sessions are conducted in English, we are the only true international MSP event in Europe. So we make space for German- and Spanish-language community gatherings, because sometimes it’s just easier to speak your own language.

Guided Tours in your Language