The managed services market is constantly evolving, and your strategy had better be doing the same.
That’s why, in the latest edition of MSP Community Intelligence workshop, Dr. Brooke Edge (Open Eye) and Olaf Kaiser (MSP success coach) reviewed the last four quarterly MSP GLOBAL State of the Industry reports as one big data story, which is made up of insights from over 1,200 MSP professionals to distinguish genuine trends from temporary spikes.
If you missed it, don’t worry! Here’s a quick one-minute overview of what you missed. Or watch the full session here.
Three trends you need to know
AI is becoming infrastructure
The AI conversation has evolved. Rather than treating AI as a standalone service, MSPs are increasingly embedding it into the way they operate.
Security is creating new opportunities
Cybersecurity continues its rise as one of the industry’s biggest strategic priorities. But the discussion is shifting beyond protection alone.
The collaboration gap remains
MSPs overwhelmingly believe partnerships are valuable. The challenge is turning that belief into consistent action.
Five practical actions you can implement today
Beyond the data, Olaf Kaiser shared five practical ways MSPs can strengthen their businesses, including:
- Standardising your security baseline
- Building recurring advisory services around AI
- Connecting project sales with managed services
- Selling business opportunities—not just cyber risks
- Creating regular security communications for customers
Watch the full webinar
These are just the headlines. The full webinar explores the data in depth, explains what’s driving these changes, and offers practical advice you can apply immediately to grow your MSP.
Watch on demand: Fill in the form to access the full recording and discover where the industry is heading next.
PLUS: Register for the next webinar now: Why Most AI Initiatives Stall
